5 Ways SMBs Can Save Money on Security

Small-to-medium sized businesses and large enterprises may seem worlds apart, but they face many of the same cyber-security threats. In fact, in recent years, cyber-criminals have increasingly targeted SMBs. This is because it’s widely known that SMBs have a smaller budget, and less in-house expertise, to devote to protection. Thankfully, there are several things SMBs can do today to get more from even the most limited security budget. And, no, we aren’t talking about cutting corners. Far too often, SMBs cut the wrong corners and it ends up costing them more money in the long run. It’s a matter of taking a smarter approach to security. Here are five smart approaches to take

• Prioritize – Every business has specific areas or assets critical to its core operations. Seek the input of valued staff and team members to determine what these are. Is there certain data that would be catastrophic if it was lost or stolen? If hackers compromise a network, or prevent access to certain applications, how disruptive would it be to daily business operations? What kind of potential threats or vulnerabilities pose the greatest risk to the company or your customers/clients? Focus on the most likely risks, not theoretical risks that “could happen.” Asking such questions gives you a clearer and more complete perspective as to where to focus available security resources.
• Develop and Enforce Policies – Every SMB needs to implement a security policy to direct employees on appropriate and inappropriate workplace behaviors relative to network, systems, and data security. Merely drafting this document isn’t enough. Employees must be held accountable if they fail to adhere to policy. Such policies should be updated regularly to reflect new technology and cultural shifts. For example, a document written before social media took off, or before the BYOD (Bring-Your-Own-Device) movement, doesn’t necessarily apply today.
• Education – Ongoing end user training must be provided. Many security breaches happen because employees fail to recognize phishing schemes, open emails from unknown sources, create poor passwords that are seldom changed, and don’t take proper precautions when using public Wi-Fi connections on personal mobile devices also used for work.
• Take to the Cloud – Running applications and servers in-house is a costly endeavor. Leveraging the cloud today allows SMBs to cut costs while also strengthening their security. Cloud operators typically have built-in security features, alleviating SMBs of the burden of maintaining security themselves. Today, not only can SMBs shift much of the burden of IT to the cloud, but they can also outsource much of their security by taking advantage of the remote monitoring, maintenance, and security tools provided by Managed Service Providers (MSPs).
• Don’t Aim for Perfection – There is no such thing as perfect security. Striving for perfection is expensive and can prove to be more costly in the end. Improving protection and response would be a more ideal allocation of funds. It can take a hacker several months to figure out your systems and do real damage. Having the ability to quickly detect their presence, and mitigate any potential damage they may cause, is a more realistic and less expensive approach than thinking you can completely remove any probability whatsoever of a hacker breaching your system.

Just Because You’re Not a Big Target, Doesn’t Mean You’re Safe

Not too long ago, the New York Times’ website experienced a well-publicized attack, which raises the question – how can this happen to such a world-renowned corporation? If this can happen to the New York Times, what does this bode for the security of a small company’s website? What’s to stop someone from sending visitors of your site to an adult site or something equally offensive?

The short answer to that question is nothing. In the New York Times’ attack, the attackers changed the newspaper’s Domain Name System (DNS) records to send visitors to a Syrian website. The same type of thing can very well happen to your business website. For a clearer perspective, let’s get into the specifics of the attack and explain what DNS is.

The perpetrators of the New York Times’ attack targeted the site’s Internet DNS records. To better understand this, know that computers communicate in numbers, whereas we speak in letters. In order for us to have an easy-to-remember destination like nytimes.com, the IP address must be converted to that particular URL through DNS.

Therefore, no matter how big or small a company’s online presence is, every website is vulnerable to the same DNS hacking as the New York Times’ site. The good news is the websites of smaller companies or organizations fly under the radar and rarely targeted. Larger targets like the New York Times, or LinkedIn, which was recently redirected to a domain sales page, are more likely targets.

For now…

There is no reason to panic and prioritize securing DNS over other things right now. But there is a belief that DNS vulnerability will be something cybercriminals pick on more often down the road.

Here are a few ways to stay safe

Select a Registrar with a Solid Reputation for Security

Chances are, you purchased your domain name through a reputable registrar like GoDaddy, Bluehost, 1&1, or Dreamhost. Obviously, you need to create a strong password for when you log into the registrar to manage your site’s files. Nonetheless, recent DNS attacks are concerning because they’re far more than the average password hack.

It was actually the security of the registrars themselves that was compromised in recent attacks. The attackers were basically able to change any DNS record in that registrar’s directory. What’s particularly frightening is the registrars attacked had solid reputations. The New York Times, along with sites like Twitter and the Huffington Post, is registered with Melbourne IT. LinkedIn, Craigslist and US Airways are registered with Network Solutions. Both had been believed to be secure.

So what else can be done?

Set Up a Registry Lock & Inquire About Other Optional Security
A registry lock makes it difficult for anyone to make even the most mundane changes to your registrar account without manual intervention by a staff registrar. This likely comes at an additional cost and not every domain registrar has it available.

Ask your registrar about registry locking and other additional security measures like two factor authentication, which requires another verifying factor in addition to your login and password, or IP address dependent logins, which limits access to your account from anywhere outside of one particular IP address.

While adding any of these extra safeguards will limit your ability to make easy account change or access your files from remote locations, it may be a worthwhile price to pay.

Contact us at Adna Technologies

Cloud Monitoring Can Be the Difference Maker for SMBs

It’s a fast-paced world. Not only do people want things, they want things right now. This sometimes-unnerving need for instant satisfaction has only intensified now that we have Wi-Fi and mobile devices that keep us connected regardless of where we are, what we’re doing, or the time of day. There is no longer any tolerance whatsoever for waiting. A business with a website that fails to load, or loads too slowly, will lose customers and leads to competitors.

So what has your business done to address this need for constant accessibility and optimal uptime? Do you feel you’re doing enough to meet the demands and expectations of your customers, new business prospects and those who have just now found you on Google?

If you’re a small-to-medium sized business owner, do you have confidence in your technology infrastructure? Can you say with certainty that your website, internal server, and mobile applications function smoothly, efficiently, and correctly?

When your IT team leaves work to go live their lives, are you confident that things won’t go bump in the night? That you won’t be ringing their cell phone while they’re out having dinner with their family, or worse yet, sleeping?

If you answer no to these questions, you may be one of the many small business owners who could benefit from cloud monitoring. And you’ll be pleased to learn that cloud monitoring can significantly improve all facets of your business – especially your service, productivity, reputation, and profitability.

What is the Cloud?

According to a study conducted by Wakefield Research, 54% of those questioned responded that they’ve never used cloud technology. However, the truth is that they’re in the cloud everyday when they bank or shop online and send or receive email.

Business owners, specifically non tech savvy small business decision makers, are still apprehensive when it comes to moving their server and web monitoring services to the cloud. But FDR’s famous quote, “The only thing we have to fear is fear itself,” definitely applies here. The cloud is nothing more than moving the storage and access of your data programs from a computer’s physical hard drive to the web. There is nothing to fear.

Benefits of Cloud Monitoring

Obviously, these physical and virtual servers, their shared resources, and the applications they run on, must be monitored. This can be done from multiple remote locations and it’s called cloud monitoring.

Cloud monitoring makes it easier to identify previously unseen patterns and potential problems within your infrastructure–issues that may be too difficult for any in-house support staff to detect. For instance, monitoring ensures that your site is delivering accurate page content and is meeting anticipated download speeds. It can detect unapproved changes, website tampering, and compromised data.

The continuous analyzing and testing of your network, website, and mobile applications can reduce downtime by as much as 80%. The speed and functionality of e-commerce transactions are also optimized. Additionally, cloud monitoring tests your email server at regular intervals, which minimizes failure deliveries and other issues pertaining to sending and receiving emails.

Clearly, all of the above, along with the alerts that help identify and fix issues before they become catastrophes, make cloud monitoring an attractive way to gain insight into how end-users experience your site, while also enhancing their overall experience.

Contact us at Adna Technologies

Why More SMBs are Turning to the Cloud to Reduce TCO

More small and mid-size businesses (SMBs) seem to be taking the initiative to learn more about the benefits of the cloud. Determining why SMBs have this sudden keen interest in the cloud isn’t all that tricky.

If you shouted, “Cost Savings!” in a room full of SMBs, you’d undoubtedly be the center of attention. And it seems as if this is also the motivating factor as to why more SMBs are looking into cloud-based solutions to reduce expenditures.

Although it seems like an oxymoron to recommend investing in new technology to control costs, cloud-based solutions can be leveraged for a greater return on already inevitable operational expenses. By enhancing productivity and overall efficiency, the cloud could help spur business growth and profitability.

Here are few of the reasons more SMBs are opening up to cloud-based solutions…

• Containing Costs – This is the big one. Every SMB wants their business to grow but that growth is accompanied by rising costs to maintain safe, reliable, and sustainable business technology.

On-premise solutions are expensive. If you’re paying someone $60K a year to manage and monitor your technology, and most of their day is spent performing routine maintenance tasks or running to the aid of the intern who complains that something is running slow, are you really getting a return on that investment? You can do better and your on-site IT support can do more for you.

The cost for cloud-based solutions have been found to be anywhere from 35% to 50% lower than with on-premise solutions. This is because the cloud can completely eliminate most infrastructure costs such as servers, databases, backup, operating systems, upgrades, migration, physical space, power and cooling, and associated in-house or third party staffing costs.

• Greater Flexibility – No doubt you’ve been privy to an office Happy Hour conversation or two about Infrastructure-as-a-Service (Iaas) and Platform-as-a-Service (PaaS). Is that crickets we hear? Okay, well since you’re in the dark, the flexibility of the cloud makes it really attractive to SMBs. IaaS and PaaS are two increasingly popular cloud technologies because of their flexibility when it comes to big data analysis.

IaaS technology is flexible as it allows an as needed rapid deployment of resources. Basically, fast expansion to accommodate growth. SMBs can pay accordingly for this on-demand usage, giving them the ability to access and analyze the kind of big data seen at larger enterprises without having to pay for necessary hardware capacity.

PaaS technology gives SMBs the ability to affordably increase or decrease data storage capacity as needed.

Of course, there must be a need for big data analysis that justifies the use of these technologies. Many SMBs may be just fine using Microsoft Excel for data analysis.

• Greater Mobility – Many SMBs are turning to the cloud to provide remote employees with access to communications solutions. Through the cloud, remote workers can use smartphones, laptops, and notebooks to access documents and files for internal and external collaboration.

As you can see, it’s understandable why the cloud is being seen by SMBs as the “great equalizer” to take their business to the next level and stay competitive with even the big dogs despite budget and staffing limitations. It also helps that cloud-monitoring services have simplified the monitoring and management of SMB cloud deployments, alleviating a lot of the fear about migrating to the cloud.

Contact us at Adna Technologies

The Good, The Bad, and the Ugly of Mobility and BYOD

There are a lot of advantages to mobility in today’s workforce, but the Bring-Your-Own-Device (BYOD) movement has also brought its share of headaches as well.

We live in a society where everyone must have the newest technology. We are inundated with ads reminding us that the smartphone or tablet we just bought a year ago is laughably outdated and inferior to the upgrade that just hit the market.

People who have just bought the latest technology don’t want to have to set it aside to use a separate company-issued device. As a result, businesses are beginning to grant these employee-owned devices access to their file and email servers, databases, and applications.

While this brings certain competitive advantages to employers, it naturally carries many risks, too.

Let’s begin with the pros of BYOD…

The Advantages of BYOD

Greater Flexibility and Productivity – Personal devices allow workers more flexibility, which in turn can increase productivity. Today’s employee isn’t restricted to their office workstation or cubicle. They can carry out job responsibilities from home, a coffee shop, their child’s dance recital, or while traveling.

Reduced Costs – Purchasing even the most basic Blackberry for an employee can cost a company $900+ per worker. Costs like that can be completely eliminated by adopting a BYOD policy where employees are required to use their own device.

Happier Employees/Attractiveness to Job Seekers – Recent studies have found that 44% of job seekers are attracted more to employers who are open to BYOD and occasional remote work. Beyond this hiring advantage over competition, it has been found that employees as a whole are generally happier using the devices they own and prefer for work purposes.

Better Customer Service – This goes hand and hand with more flexibility and productivity. Mobility allows employees to occasionally resolve or escalate urgent client issues outside of normal working hours, and clients remember that kind of response time.

And now the cons of BYOD…

Disadvantages of BYOD

Compromised Data Security – Unfortunately, letting employees use their own smartphones, tablets, and laptops increases the likelihood of sensitive company or customer/client data being compromised. It is important for companies to establish a comprehensive mobile device security policy and never make any exceptions to it whatsoever. Really. No exceptions. Ever.

Employee Privacy – Many employees may oppose using their own devices for work, especially if it’s a company requirement that they aren’t reimbursed for. You have to remember that these are the same devices employees use to log into their Facebook and Twitter accounts or do their online banking. In this age of constant paranoia over big brother watching our every move, employees may be concerned that their employer will spy on them or access their personal passwords and information.

Handling Employee Turnover – Companies must consider how they will address the retrieval of company data and information from an employee’s device if the employee either quits or is fired. Some companies may require that employees only save or edit company files on their servers or use cloud-based sharing software like Dropbox to share and edit docs.

The Importance of a Mobile Device Management Tool

Obviously, businesses must keep track of all of the devices that access their server, applications, and data. Mobile Device Management helps enterprises centralize what is an otherwise chaotic hodgepodge of devices and operating systems. This ensures that all devices are configured, deployed, and properly monitored and managed. This is a smart way for businesses to embrace BYOD while securing data and applications across multiple devices.

Contact us at Adna Technologies